AWARD-WINNING VIRTUAL REALITY DOCUMENTARY

The hidden realities of garment production in the fast-fashion industry.

X-Ray Fashion – Upcycled is an interactive virtual reality experience and installation, created as an eye-opener, a conversation starter and hopefully, the beginning of a consumer mindset changing for the better, worldwide.

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  • The fashion industry accounts for up to 8% of global carbon emissions. We can help reduce the garment industry’s carbon footprint by making thoughtful purchasing choices.

  • Cotton farming is responsible for around 16% of the world’s use of insecticides and 4% of fertilisers. If you buy garments sourced from sustainable materials, you can help protect essential waterways that communities rely on.

  • Producing a pair of jeans can use 10,000 liters of water. It would take 10 years for one person to drink that amount. We need to treat water as a very precious resource.

“How encouraging, hopeful and necessary. Thank you.”

– Rosario Dawson

Actress & Unity for Humanity Jury Member